client
Tiktok
brief / task
TikTok wants to attract new users to the platform.
insight
After spending our winter locked down, people are ready to tackle summer in a big way, and with international flights still off the cards, they’re looking to make the most of their local spots.
target audience
18-34-year-olds who don’t use TikTok because they don’t think it has content for them.
Insight + Celebrity Collaboration
Musk Stick Margaritas
Zombie Chew Mocktails
Fairy Bread Cheesecake
Mammee Noodle Fried Chicken
