client
Death to stock image library
brief / task
'We simply want to do something that is unexpected from a stock media company in the same vein that Cards Against Humanity does projects that are not expected from a game company. We want to cater to the purists in this assignment.'
media
tiktok + instagram STORY VIDEO
rationale
by using DTS's 'Get Down' photo pack, I created an upbeat and fun sponsored tiktok video advertisement to be seen by the target demographic. Although the brief does not point to a specific group, the brand itself is shown as young fun, and wanting to have the 'same vein' as the Cards Against Humanity projects, which usually target a young and creative demographic. The photos used have vibrant colours which is edited along with fast and swift editing to show off the modern and creatively edited photos that are available at the DTS website.
